PUBLIC EDUCATION CAMPAIGN
The BC Dental Association created the Your Dental Health (YDH) public education campaign to promote the importance of good oral health as part of good general health; and to encourage patients to become active and informed partners in their oral health with their own dentist or dental specialist.
Fall 2017 Campaign (October 9-29)
The fall 2017 campaign focuses on Millennials, a key growth segment in a flat dentist/patient ratio environment, and the largest segment of employed adults in BC. Ads appear online, on buses and the Skytrain, in transit shelters, on radio and social media, and on posters at university campuses and in restobars. The campaign promotes healthy behaviour and draws attention to unhealthy habits that affect the teeth.
Click on the ads below to download a PDF.